Thursday, October 28, 2010

Job Hunting: Social Media Style

Podcast
Job Hunting, Social Media Style
Dance Group – Kasey Parker, Rachel Martin, Lisa Watkins and Kimbra Craddock

Intro – We are Public Relations seniors at Oklahoma State University.  Today we are talking about how we use/used social media during job hunting.

Facebook –
·    According to a new study conducted by CareerBuilder.com, 45 percent of employers questioned are using social networks to screen job candidates — more than double from a year earlier.
·    The study, which questioned 2,667 managers and human resource workers, found that 35 percent of employers decided not to offer a job to a candidate based on the content uncovered on a social networking site.
·    The report showed that Facebook was the most popular online destination for employers to do their online investigating, followed by LinkedIn and MySpace. In addition, 7 percent followed job candidates on Twitter.
·    More than half of the employers who participated in the survey said that provocative photos were the biggest factor contributing to a decision not to hire a potential employee, while 44 percent of employers pinpointed references to drinking and drug use as red flags. Other warning signs included bad-mouthing of previous employers and colleagues and poor online communication skills.
·     You absolutely can use Facebook to leverage yourself in the company.  Go ahead and  “friend” your boss and many coworkers, and intentionally post things that will make them think highly of you. You can post industry related material with great commentaries or very positive things (“Great day today!  Big project at work is going along well and I cannot wait to see the results of it!”).   Use it to your advantage!

Twitter –
·    55 million tweets per day – O’Reilly Radar by Ben Lorica
·    600 million searched topics per day – O’Reilly Radar by Ben Lorica
·    The “Value of Social Media Report” that was released by Econsultancy and the Online Marketing Summit, found that 69% of companies focus on twitter as their main form of social media.
·    5 tips to getting a job through twitter – go to tweetups, provide advice for free, connect with connectors, make it known you are looking for work and offer to help – Twitip – Jade Craven

Blogs –
·    Blogging is a great way to create your online presence; they allow you to speak honestly and openly with your readers.
·    Blogging, whether it’s about your personal life, to share interests and hobbies or about their businesses, is a great way to enhance communication and culture in a corporation.
·    The actual creation of a blog involves specific, marketable skills that look very impressive to potential employers. They offer real world training in Web-development language, graphic design and a digital display of your writing talent.
·    Blogs can also help you manage your online reputation but you must be careful because your online presence is something you want to keep nice and neat.
·    If your new to blogging, blogger and word press are really easy blog hosts for new users and guess what they are free.

LinkedIn –
•     LinkedIn in a very important tool that you can use in your job search.
•     Linkedin is a popular social networking website that is designed for users to build business contacts to benefit their business or for people seeking employment to find the right job for them. It is free to join and easy to use.
•     You can upload your resume, write and receive recommendations from teachers, classmates and employers, send direct messages to professionals and research companies that you may be interested in working at.
•     Many professionals in the communications industries are on LinkedIn, as well as almost every other industry type.  I have been able to connect with pros that I met at student conferences, career fairs and on club field trips.
•     LinkedIn is just another way to get your name and resume out to professionals to start building relationships with them.

Outro – The 10 commandments of social media usage

1 –Add value first, and sell LAST
2 –listen twice as much as you talk
3 – Do not spam all your contacts
4 – Do not act like a stuck up jerk
5 – Do not steal all your friends contacts
6 – Do personalize every invitation you make to join any network
7 – Do remember that 10 can be more powerful than 10000
8 – Do not beg (for anything)
9 – Do be authentic and transparent in all you do
10 – Do not forget the power of face to face conversation

Friday, October 22, 2010

It's a Doggy Dog World

What You Need to do Before Bringing Home a New Puppy - petliferadio.com - Podcast

I have had Rocket since April, so our house is completely puppy proof.  However, it took a lot of preparation before we got Rocket to make it that way.  The podcast made by petliferadio.com gives some really good tips on how to bring a puppy home and make him comfortable.  There were two things that really stuck out to me as being important.  One thing you need to do is to know what type of food the puppy was eating before you take him home.  You need to make sure you have the same type of food so that it makes the transition easier.  The second thing is to make sure you have a crate ready for him before he gets home.  The women on the podcast tell us that having a crate for a puppy is like having a play pen for a baby.  It's not a jail cell, it's a play place where they are safe.

Sunday, October 17, 2010

Rocket's New Gear

If you have not figured out yet, Rocket is one of the most spoiled dogs ever born.  My fiance is a marathon runner and is really excited about training Rocket to run with him.  Living in Texas the ground gets really hot during the summer and really cold during the winter, so we though that Rocket could use some shoes for his feet, yes a little ridiculous but so cute.  Going with the shoes he of course needed a jacket so he does not get cold in the winter. 

Tuesday, October 12, 2010

Pet photo contest raises money for United Way - The Daily O'Collegian

Pet photo contest raises money for United Way - The Daily O'Collegian
By Rachel Benbrook

University students and Stillwater residents who think they have the cutest pets can help the United Way while showing off their furry friends.
Registration for the information technology department's pet photo contest began Monday.
Anyone can register in 305 Whitehurst, and registration ends Oct. 29. The entry fee is $5 for students and $10 for non-students.
Scott Roark is in charge of the department's committee. He said it was his goal to hold a fundraiser that wasn't common to catch the attention of participants.
"We were trying to come up with a nontraditional fundraising idea," Roark said. "Something that might be a little more fun than a bake sale."
Participants will bring their entry fee with them when they register and will be given the e-mail address where pictures are to be submitted.
Several members of the OSU faculty volunteered to be judges for the event, including Dr. Michael Lorenz, dean of veterinary medicine; Mary Kay Jennings, assistant to Lorenz; and Lee Bird, vice president of student affairs.
The winners of the contest will receive numerous prizes: a free spay and neuter, treats for their pet and free visits to the Center for Vetrinary Health Sciences clinic.
Roark said the pet contest benefits the United Way, and can help raise awareness for homeless animals at the same time.
"Hopefully today people will want to get a pet and adopt," Roark said. "That is an added bonus to today."
All OSU students and members of the Stillwater community are encouraged to enter pictures of their pets.

Friday, October 8, 2010

Faith - a Gift from God

I saw this video in my Crisis class a few weeks ago.  We were discussing news topics and one topic was human interest.  This video fits that critera perfectly.  I had never seen anything like this and it made me feel truly blessed to have what I have.

Saturday, October 2, 2010

Shelters using Social Media

Social Media is everywhere we look now days so, I find it only appropriate to look at how animal shelters are using social media to get their news out.  The Stillwater Humane Society is using a few different techniques.  The are using twitter @hspets and facebook.  My favorite thing, however, that Stillwater is using is their blog.  They update their blog with bios about adoptable pets and about their upcoming events.  They also use Petfinder to put up information about all their pets, this is how I found Rocket.  Using Petfinder they can explain their pets personalities and put up any information needed and pictures of each pet wanting a home. 

Here is an example of Petfinder, this was Rocket's page before we adopted him.

See more pets like this
Chocolate Chip/10A: Labrador Retriever, Dog; Stillwater, OK Chocolate Chip/10A: Labrador Retriever, Dog; Stillwater, OK

Chocolate Chip/10A - Adopted!

Labrador Retriever/Siberian Husky Mix: An adopted dog in Stillwater, OK

Medium • Baby • Male
Chocolate Chip is part of a litter of puppies that was abandoned outside the bagel store here. We have no idea what breed they are. He is neutered and ready to be adopted. His adoption fee is $75. WE DO NOT SHIP OUR PETS. YOU MUST COME TO STILLWATER TO ADOPT.

More about Chocolate Chip/10A

Spayed/Neutered • Up-to-date with routine shots

Chocolate Chip/10A's Contact Info

Humane Society of Stillwater, Stillwater, OK


The Central Oklahoma Humane Society is also utilizing social media in several ways.  They are using facebook, twitter @okhumane, myspace and a blog.  They are also using YouTube, which I think is a unique way to get people involved in activities they are doing.  A few months ago they held an event called Midnight Woofness.  This event was to try and get as many adoptions as possible in one night.  They submitted this event to The Ellen Show.  On their YouTube page you can see all the videos they took that night and submitted to Ellen.